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Showing posts from July, 2020

Melneka Parker | The Advantages of Investment Consulting

Melneka Parker | When it comes to business, you need all the support in the world to achieve good results. Fortunately for you, there are companies that offer investment consulting services, which helps you make the right decision and grow profitable business. A good investment advice, can reduce your costs and increase productivity, in order to protect your business, as well as your money. An objective perspective – the first advantage of investment consultancy | Melneka Parker Melneka Parker Among the advantages of using business consulting services, the objective perspective occupies a leading position. When you invest time, energy and money in company, you don’t want to fail, but to get the best results. As long as you relate to your business as to your own baby, it is more difficult to be objective. It is easier for an investment consultant to see the issues that your company faces. In a short time, a consultant can find out why your business is at a standstill. All busi...

Melneka Parker | Beginner’s Guide To Digital Marketing

Melneka Parker | This is a short and sweet guide to the various types of digital marketing that exist today. You can use any of these ideas in your marketing right now. If you don’t do one of these types of marketing, consider adding it to your strategy. Melneka Parker Content Marketing | Melneka Parker In many ways, everything involved with digital marketing focuses on content marketing. This involves creating content that engages, informs, encourages and converts your audience into buying your products and or services. Search Engine Marketing This consists of using both paid and unpaid content marketing to get people to visit your website or landing pages. You can use search terms within the content, as well as create ads with search terms for paid marketing that focuses on search terms. Social Media Marketing | Melneka Parker This involves using your social media platforms to promote content to your audience by asking people to share, by sharing great content, and by p...

Melneka Parker | How to Set Social Media Goals in 2020

Melneka Parker | Create the Most Effective Social Media Marketing Plan There’s a vast sea of social media information out there. Experts are everywhere and there are just so many opinions on best practices and tactics. Not only that, but the platforms themselves are constantly changing, whether it’s adding new features, increasing character limits or otherwise changing the rules. That’s why I’ve created this guide to help you understand how to set social media goals for 2020. This article is especially good for you if you’ve never taken stock of your marketing campaigns or created objectives. Melneka Parker Throughout this process, it’s really important to be honest about your successes and failures. It’s okay to admit that some of what you’ve done has been a wasted effort-that’s why we’re here. Here’s my 3-step process to set social media goals for 2020: Check Your Reports | Melneka Parker Keeping reports is a must if you want to properly assess the efficacy and effic...

Melneka Parker | How To Start Marketing Your Business

Melneka Parker | To new business owners, starting a business is often its own reward. They are thrilled to be able to be their own bosses, and to successfully get a business up and running. Often they are happy just to keep the dream alive. But every business needs to grow. That doesn’t mean you have to reach out to a larger market – it means working toward increasing your share of the one you are targeting. This will keep your business healthy enough to survive obstacles such as tough economic times. Melneka Parker In order to keep moving forward, we need to market our businesses constantly. We need to dedicate a certain percentage of our resources to building our brand and reaching our target market. Here are some simple things you can do to help your business grow. Have a clear picture of your target market. Find out what types of people use the products and services you provide and respond to your business philosophies. If you’re not marketing to the right people, all wil...